The Hard Truth - Why Distribution Trumps Innovation
💡 Why it's not the best product that wins, but the one that touches the most people Intro You might think that the best product wins, right? That’s what most of us would like to believe. After all, if you put in the hard work, pour your soul into crafting the most innovative, efficient, and user-friendly technology, you should reap the rewards. But here’s the kicker: in the real world, the best product doesn’t always win. Instead, it’s the product that touches the most people, grabs the most attention, and gets adopted by the masses that ends up dominating the market. And all of this boils down to one simple truth: distribution is everything. ...